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You’ve just lost a bid.
It might be the ultimate "pain for gain" exercise, but now is the ideal time to lay the foundations for a stellar performance next time, by finding out what went wrong this time.
In a highly competitive bidding arena, tomorrow’s success is often directly proportionate to how well you learn (or are prepared to learn) from today’s loss.
To make the most of the valuable learning opportunity a loss represents, you need to ask the hard questions . . . of your own people, of the prospect, and of anyone else who will give you “no holds barred” feedback.
It can be downright stomach-churning to request and receive the type of detailed “give it to us straight” information you need . . . but it can also be truly empowering.
The deeper you drill down into the reasons you lost, the quicker you become adept at not making the same mistakes again (or at improving in the areas in which the competition did sufficiently better than you to take the prize).
THE ART OF THE DEBRIEF
The key to getting the best value from any de-briefing session offered to you is to plan carefully, in order to extract every possible clue from the process.
This two-Module course provides step-by-step, real-time guidance to assist you in maximising the intel and insights available from the de-briefing opportunity.
It also guides you along as you seek to ensure the permanence of the insights obtained, and the incorporation of their value into future bidding processes.
HOW TO INNOVATE IN BIDS
"Innovation" in the context of the big-ticket bidding space takes on a very specific definition.
It’s the bidder that demonstrates a deep and genuine grasp of this definition – and stays tightly guided by it in the “innovative approach” it is asked to propose in its submission – that is likely to be successful.
